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Delhi Wine Club

Posted: Thursday, 19 August 2010 10:50

Poles may Show India the Way

Indian drinkers are considered to be rigid, hard core liquor drinkers but a new research into the drinking habits of Poles by CBOS, a consumer research company, finding that  21 per cent of drinkers chose wine while only 17 per cent opted for the national drink vodka, implies that there is a possibility that a small percentage of Indian liquor drinkers may switch to wine or beer.

A similar study by CBOS in 2007 gave vodka 24 per cent, a 3 per cent lead over wine consumption. Experts attribute the increasing popularity of wine to the growing wealth of Polish people who can now afford to buy wine, along with an increasing sophistication and desire to purchase high-quality products that were one beyond the financial reach of many in Poland.

"Wine consumption is increasing and will probably carry on increasing," said Professor Ryszard Cichocki, a sociologist from the Adam Mickiewicz University in Poznan, according to a report in Telegraph. "We have better houses, nicer cars, and so we drink differently. We drink better things."

Vodka's decline in popularity also reflects a growing awareness in Poland of the health problems caused by the consumption of spirits, and a modern lifestyle that promotes sobriety in people.

The poll by CBOS also found that three percent more claim they are teetotalers than in a similar survey three years ago. Twenty two percent of Poles claim to abstain from alcohol. Fifty two percent of respondents said they usually drink beer .

CBOS (Centrum Badania Opinii Społecznej) - Centre for Public Opinion Research is an opinion polling institute in Poland, based in Warsaw. Originally established in communist Poland in 1982, it has operated as a non-profit public foundation created by a special law since 1997. It provides data on the population's opinion regarding political and social issues. Besides the public function, CBOS also conducts commercial market research to help finance its operations.


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