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Posted: Monday, December 14 2009. 10:32

York Winery’s Mantra for UK Export

Nashik based York Winery celebrated the launch of its Mantra label wines,  hosted by the Bentley London-The Waldorf Astoria Collection Hotel in the heart of London last Tuesday  when they presented the complete range. Our London correspondent Jaya Balchandani reports.

Nikhil Vaswani, Ravi Gurnani and Jaya

‘Mantra is produced by award winning York Winery in the heart of India and is family- owned wine label,’ said the founder Ravi Gurnani introducing the wines. ‘With Mantra wines, we are presenting the best that the Indian terroir has to offer’, he added while I was sipping and swirling the fruity Chenin Blanc..

York Winery has a New World approach to winemaking and is aiming to market it as one of the best premium wines coming out of India. Kato Enterprises is the main importer and distributor for Mantra in the UK.

I talked to Richard Moyse, Sales Director, Melissa Ellis and the Marketing Manager, Sanjay Sial about the wines and their marketing plans. The message was clear- “we are delighted and excited to have become the exclusive UK importers for Mantra wines”. 

They are looking to build the Mantra wine brand to be the best wine in the UK.

Staff at the Bentley was all dressed in black shirts advertising Mantra wine logo, serving the guests. The complete selection of five Mantra wines was served this evening. The wines have 14% alcohol content. Chenin Blanc, with crisp dry finish of tropical flavour, was a good starter.  Cabernet Sauvignon was my personal favourite. Shiraz, medium bodied wine with velvety smooth finish and Zinfandel Rose with a fruity and spicy finish were interesting too. Sauvignon Blanc was the second white wine, completing their range for the evening.

Over 100 guests joined Ravi Gurnani in the UK launch. These included wine importer, traders, restaurateurs, and the hospitality and bar owners. They all seemed to be enjoying the wines. The guests were served delicious canapés, and entertained by Indian dancing and music. It was really a very entertaining evening with plenty of wine going around and the pairing of all the wines with different dishes.

Sanjay Syal (agent for UK), Ravi Gurnani, Melissa Ellis (Marketing Manager, Kato Enterprises) and Richard Moyes (Sales Director, Kato Enterprises).

Ravi informed me that York Winery in India has won several awards against international wine labels. The wines are being sold in the Indian domestic market under the York brand. The winery works very closely with the farmers who produce the grapes throughout the year to monitor the quality. Mantra   is currently one of the few Indian wine ranges available in the UK.

The wines will initially be available through select bars and restaurants and will be available within this month, informed Ravi who hopes that the British palate would appreciate Indian wines as well as those from the other new world countries.

Kato Enterprises have supported the recent Great British Curry Awards and have already sold the first shipment of Mantra.

Jaya Balchandani

London

Comments:

 
 

Subhash Arora Says:

Thanks for the Post. It's never too late. Such people must be exposed so that we may be able to stop their shenanigans.

Posted @ November 16, 2010 17:47

 

RK Says:

I was conned and scammed by him too, but had a lucky escape and managed to get everything back, by nock and crook! Just seen this article, I thought best to post to reach out to you and others who read it, better late than never!

Posted @ November 16, 2010 17:30

 

Ravi Gurnani Says:

No I've stopped working with him a long time back. Had a bad experience myself. Never delivers what he says. Regards, Ravi

Posted @ May 06, 2010 12:28

 

Subhash Arora Says:

Ravi, Are u still dealing with this guy? This lady Jeniffer seems to be upset with him. Must be some reason. Could you pl throw some light? Subhash

Posted @ May 06, 2010 12:20

 

Subhash Arora Says:

Dear Jennifer Sorry we dont know him personally. If you want us to publish the article I need to know some specific reasons why you think so? Else if we publish we could be liable for libel. I will warn the producer anyway. Subhash Arora

Posted @ May 06, 2010 12:08

 

Jennifer Says:

This chap Sanjay Syal (Agent for UK ) is a scam artist, one of the biggest liars one could meet.

Posted @ May 06, 2010 12:00

 

Subhash Arora Says:

But where you located?

Posted @ January 04, 2010 13:53

 

Graham Sharpe Says:

 I am wanting to do a tasting of Indian wines for our wine tasting club. Where can i buy such wines?

Posted @ January 04, 2010 13:50

 
       

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