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 Since
1945 the labels of their top wine have been designed by a different artist
each year. The greatest names in contemporary art are present in this
collection which is enriched every year.
The Italian sculptor was born in Garessio in Piemonte in 1947. He trained
in Torino in the Arte Povera movement from his childhood. This famous
Italian sculptor was the subject of a retrospective at the Pompidou Centre
in Paris in 2004.
Penone will receive the traditional case of Mouton- Rothschild 2005.
There is also customary to gift an additional case of the painter's choice
of vintage.
Giuseppe Penone, like every Indian would agree that 1947 was a very good
year (for our non-Indian readers' benefit, India got free from the shackles
of the British on August 15 in this year).
'In his art, Penone seeks to link the vegetal world and the human body
in works that display their powerful materiality. His drawing for Mouton
2005 evokes the vine-grower's green fingers, a living expansion of the
vine leaf and at the same time the splayed hand of the drinker –
soon to close round a glass of Mouton' says the company release.
In 1924, the Baron Philippe de Rothschild inaugurated the first "artist's
label," which provoked vivid feelings in Bordeaux. The experiment
was suspended and re-started in 1945 with the artist Philippe Julian,
which was quite a success.
During these 60 years the most famous contemporary artists including
Jean Cocteau, Salvador Dali, Cesar, Miro, Chagall, Andy Warhol, Picasso
and luminaries like the Hollywood director John Huston and Prince Charles
have illustrated one after the other each cuvee of this First Growth (since
1973) from Bordeaux.
Actually 60 vintages less one… 2003 vintage being an exception.
Celebrating the 150th anniversary of the business Baroness Philippine
de Rothschild decided to depart from tradition and devote instead the
entire label to Baron Nathaniel de Rothschild, her direct ancestor from
the English branch of the family, who acquired the Mouton estate in 1853.
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