| Police in central China have scotched a wine maker's plans for a mass Christmas Eve "nude run" which the company said was a public interest event to discourage the use of "excessive packaging" in the industry, reports Reauters, UK.
Jixiang Ruyi Tobacco and Alcohol Company offered 284 people 10,000 yuan ($1,280) in cash and prizes to participate in a naked dash through Zhengzhou, capital of Henan province, the People's Daily reported yesterday.
The company's advertisement called for men and women under the age of 30 with "healthy bodies" and "regular features" to apply.
Over 1,700 people had applied in four days, China Central Television (CCTV) reported on its Web site, the overwhelming majority of them men.
"We have already invited experts from the beauty industry to conduct physical checks on the applicants. Their mental condition must also be sound. According to the tests, there are only 30 or so that qualify," CCTV quoted a company official surnamed Cao, as saying.
The police rejected the company's application for a permit to hold the run, on moral grounds.
Read complete report on http://today.reuters.co.uk
|
