Diageo has pointed to strong sales growth in the US and more cost-effective operations in Europe for a robust set of full-year results, reports Just-Drinks.com

The UK drinks giant said that the operating profit was up 6% to US$3.8 billion for the year to 30 June, on the back of a 9% rise in net sales.

North America continued to prove a rewarding market for Diageo with Smirnoff vodka, Captain Morgan rum and Jose Cuervo Tequile enjoying double-digit sales growth. .

In Europe, however, Diageo's performance proved less buoyant. Sales in Europe, Diageo said, were flat because declining RTD sales and a tough Irish beer market weighed on the figures.

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