| Before
wine is exported from Australia it has to go through
laboratory analyses, ensuring it meets stringent standards
set by the country it's being exported to, and a taste
evaluation conducted by a team of AWBC inspectors, according
to the news report in Wine Business International.
As Australia evolves its winemaking, more new, 'funky'
styles are being produced and accepted by consumers
and overseas buyers. However, some are not being passed
for export on their first submission to the AWBC tasting
panel and have to be re entered for evaluation, although
they are within the technical specifications. Some make
it through the second time; others (like the Lethbridge
Ménage Que Syrah 2006) are rejected a second
time despite having a large order from the UK.
Buyer for Berkmann Wine Cellars, Alex Hunt said 'I
was keen to find some new, exciting, hand-crafted wines
that really expressed their terroir to the full. Lethbridge's
passion for this kind of approach is palpable, and it
comes through in the wines, which manage to be elegant
and complex without falling into the trap of being faux-European.'
Lethbridge paid A $1300 to have his wine submitted
to a Review Panel comprising five technical experts,
none of whom were involved in either previous evaluation;
this time it was passed as fit for export.
Full report: www.wine-business-international.com
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