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Future and Reliance bet heavy on Technology for Retail

Close on heels of Reliance announcing an investment of Rs.1,000 crore ($ 255 million) on technology, comes the news of the Kishore Biyani owned Future Group outsourcing its information technology infrastructure to Cisco and IBM, reports www.indiaretailbiz.com. This would entail an outlay, over the next three years, of Rs. 400 crore. The group has already spent Rs. 100 crore on IT.

Apart from ensuring critical flow of information, technology plays a vital role in smooth and efficient management of any retail chain. Technology, can be considered as the most important ingredient in the success and growth of any retail chain in the world.
The Future Group, in the face of imminent competition from the likes of Wal-Mart Bharti, Reliance, More (Birla) and Infiniti-Trent (Tata), has been compelled to accelerate its expansion plans.

In order to obtain the best technology available any where in the world, the Future group has decided to award IT contracts to a consortium of technology companies, like IBM, Cisco to develop and deploy all software applications including ERP and supply chain management, including making the work place wireless communicable.

Apart from suitable hardware including networking and communication equipment, Reliance is likely to deploy SAP to run the business and Retalix to manage 'point of sale' terminals. It is reported to have lined up a number of consultants, technology providers and systems integrators like IBM, TCS, Satyam, Cap Gemini, Ernst and Young, Technopak.

Reliance expects to create competitive advantage for its retail business through this initiative. Apart from gathering robust information on sales, by keeping a tight leash on movement and management of inventories, Reliance hopes to achieve economies of scale across hundreds of retail stores. As bulk of modern retailing revolves around high volumes with low margins, especially for fruits and vegetables which also happen to be highly perishable, tight control on inventories assumes critical importance in improving profits.

World over, technology has played huge role in the success of modern retailing which calls for cost effective and efficient management of supply chain and consumers. Retailers like Wal-Mart, Tesco, Carrefour are known to be spending big bucks on technology, infrastructure and management. Their expenditure on technology could go up to 2% of investment. Tesco, in fact, has even set up a technology development center in India.

Source: www.indiaretailbiz.com

 

 

 
 
 

 
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