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Posted: Saturday, January 16 2010. 10:15

Grover Commissions Sangli Winery for Santé

Grover Vineyards commissioned its modern Maharashtra winery in Sangli on Thursday with the first bottles of its Santé White being released, according to Neeraj Verma, the newly appointed CEO of Bangalore based Grover Vineyards, reports Subhash Arora.

The first bottles have just arrived in Bangalore from the winery on which the company has reportedly spent Rs.25 million, according to Neeraj. The company will discuss plans to bottle the red variant towards the end of the month.

Neeraj declined to comment on the grape varietals or other technical information. ‘I have joined the company from January 1 and would need to check the exact figures.’

Neeraj is an ex-Hindustan Unilever senior person with the Food Solutions division of the consumer major and has over 20 years of marketing and management experience of food and beverages, though not wine which ‘has been a passion for me for years as my father was in the defence and he used to drink wine regularly and it used to be invariably Grover wine.’

‘One of our objectives is to bring the Sangli plant to the level of Bangalore winery. Dr. Arif Jamal who was the CEO earlier did a lot to bring the winery on a modern footing and it is our endeavour to repeat the experience at Sangli. Our Australian winemaker Paul Bailey is supervising very closely.’

Talking about the latest Wine India Move for delWine, Kapil Grover, the owner Director of Grover Vineyards informs delWine, ‘Moving forward, we realized that we need a full-time CEO and we were looking for someone with a strong marketing and management background and Neeraj fitted well with our requirements. With Brindco concentrating on marketing, we hope to achieve the sale of a million bottles this year and then a constant growth of 20-25% during the next few years.

Grover has been a quality player with steady growth but unfortunately had a setback during the last couple of years because of some unexpected quality problems which are ‘well behind us,’ concludes Neeraj Verma.

Subhash Arora



Atul Aggarwal Says:

“Neeraj is an extremely capable person, full of thoughts and has a continuous thought process. His experience is invaluable together with his maturity forms the leader he is. He is a person who speaks his own mind and has his views. Nevertheless, he allows others to speak while he listens which makes him the leader he is. Only dead fish swims with the flow.....leaders are is Neeraj.”

Posted @ December 27, 2010 17:32


Dr Ariff Jamal Says:

Hi Subhash, Great article – as usual – keep up this marvellous effort of constantly keeping your readers abreast of all the wine-info in India. As the Ex-CEO of GVL allow me to welcome Neeraj Verma to this wonderful winery, but more so to this passionate industry. It was a challenging but great and memorable experience to be the “war-time-Prime-Minister” and to help GVL out of their quality and general problems and at the same time to also repair the 2008 vintage and bring in the 2009. The global financial meltdown has taken a major toll and no sector of the industry – Indian or other – has been spared. GVL has unlike all others thanks to their past heritage, managed to survive this episode with just a couple of bruises. I am convinced under the leadership of the new CEO and with his strong marketing and administrative experience and background – we shall hear more about GVL and see their wines on the world map. Message from the Ex-CEO: Team - you have a great winery in your hands, keep up the great work and remember - the sky is the limit. Best Regards, Dr. Ariff Jamal

Posted @ January 18, 2010 12:44


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