At a Press Conference held at the OIV headquarters in Paris, Director General of OIV, Jean-Marie Aurand said Italy was the world leader in production (48.9 mhl) having surpassed France (47.4 mhl). With 36.6 mhl production, Spain remains third in production, maintaining its earlier status of yesteryears. According to the report, total production of around 275.7 mhl was forecast for 2015.
While the production declined to 12.87 mhl in Argentina, Chile had a record production of 12.87 mhl thus inching towards the South American neighbour. Australia remained steady at 12 mhl-so did New Zealand at 2.4 mhl; it’s been stable for 3 years barring the exceptional 2014 vintage.
Results of Survey for Rose wine Production
Aurand also shared the results of the study of Rosé wine sector carried out in collaboration with the Conseil Interprofessionnel des Vins de Provence (CIVP), the Provence Wine Council. In 2014, global production of rosé still wines is estimated at 24.3 mhl, which is 9.6 % of the world still wine production. The production of rosé has grown in recent years, driven by an increase in consumption, even though India has yet to see the category take off- the current share is less than 4-5% of the total production in India.
Four countries accounted for 80% of production in 2014 with France the natural leader with 7.6 mhl. The other three were Spain (5.5 mhl), USA (3.5 mhl) and Italy (2.5 mhl).
Driven by the young age groups, the world rosé wine consumption reached 22.7 mhl in 2014-an increase of 20% since 2002. France and the United States are the main consumers of rosé wines, with 8.1 and 7.3 mhl consumed respectively. Only a few countries have seen rosé wine consumption drop, and these are countries of historic importance in wine consumption, and specifically rosé wine: Italy, Spain and Portugal. Rosé consumption is now becoming globalised with several new countries beginning to consume it. These countries include UK (250 %), Sweden (750 %), Canada (120 %) and Hong Kong (250 %) seeing an explosive growth since 2002.
Since 2002, global rosé wine exports saw a sustained growth, stimulated by high demand from major consumer, non producing countries like the UK, Netherlands and Belgium. More than 1 out of 3 bottles of rosé wines are now exported.
The International Organisation of Vines and Wines, OIV is an intergovernmental organisation of a scientific and technical nature of recognised competence for its work concerning vines, wine, wine-based beverages, table grapes, raisins and other vine-based products. It has 46 Member States including India.
Source: OIV
Wine production (excluding juice and musts)
Subhash Arora |