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Posted: Monday, December 24 2007. 1:00 PM

Nine Hills: From Zero to Hero in One Vintage

Seagram owned Nine Hills came out with an unimpressive maiden vintage last year. This year their Cabernet Sauvignon was judged the best red wine at the first India Wine Challenge. What did they do right, wonders Subhash Arora, one of the judges at the competition?

It was 10:30 pm on the Tuesday night on December 4. The venue was one of the booths of The China Kitchen, the exciting new restaurant in Hotel Hyatt Regency, where the final round of India Wine Challenge was being held. Six of the judges were sitting, waiting to go home after an eventful day during which each of them had blind tasted and judged at least 80 wines from India and overseas.

Robert Joseph had requested us to stay back and help choose the Best of Wines in each category- one of them being the top Indian Red- not an exciting prospect since all three wines to be judged had been able to muster only a bronze. Everyone had generally been satisfied with the proceedings. There had been a few disagreements and debates, but generally there had been unanimous agreement on the medals awarded.

The bottles were still completely masked in the non-descript grey bags imported from the London proceedings. After tasting the wines in contention using a point system, pretty much like in a 3-ball on the golf course, the best Indian wine had been picked out by the judges but we still did not know the winner.

'Normally, we do not disclose the winner before the award ceremony which is at IFE-India tomorrow afternoon,' said the chairman of the jury and the Challenge. 'But I am making an exception for the first time as we want to be transparent and we don't want any accusations later.' With a request to keep the result for the top Red Indian, and in fact, any top wine, Robert proceeded to slowly take the proverbial cat out of the bag.

With an air of excitement we were waiting to know who the winner would be. At this point we did not even know which wines had won the bronze-we would find out the next morning at IFE- where Robert would have the list displayed.

'And… the …winner… is…. Nine Hills from Cabernet Sauvignon 2007 from Seagram's,' announced Robert to the disbelieving five.

In an instant, Nine Hills had become a zero to hero in the first-ever India Wine Challenge.

What happened during the last one year could be a matter of speculation for other producers and consumers alike, but not to Rukn Luthra, Business head of the Nine Hills Nashik project from the beginning. When I called him up later and asked him what he thought might have helped them improve quality he was lucid. 'As a company with many resources, we are clear in our long term objectives. Last year was our first year. The vines were new and perhaps the grapes harvested were slightly unripe. W knew improvements were necessary.'

A view that has been often expressed by Robert Joseph who had tasted their 2006 and was not impressed. He feels this is a universal problem with most Indian wines. Another aspect Robert cannot comprehend is their using French winemaker Jacquinot. 'I have a great respect for him as a sparkling wine producer. But being a cooler climate and different varietals, the viticulture techniques are quite different in Champagne. I am not sure he is the right person for red grapes because of his experience.'

For that matter Robert is foxed at the obsession of Indian producers with the French winemakers. 'There is hardly any compatibility with the soil, climate and the viticulture practices between the two wine regions. Why should the French dictate the way wine should be produced in India?' are his forthright comments.

But he did feel a positive change would be visible in the Nine Hills 2007 vintage since he had heard they had been consulting Peter Hayes, the chief viticulturist at their sister winery producing Jacob's Creek, one of the biggest vintners in Australia- a fact that Rukn corroborated when he told me that, 'the chief winemaker from Australia had come 2-3 times this year to the winery.'

'Of course, we also learnt a lot from our mistakes from last year. We made sure we harvested the grapes at higher Brix, so the grapes were fully ripe, and wines are more fruity, with a better mouthfeel and generally better balance,' he added.

Another factor that could not be confirmed is that perhaps the winemaking was a bit too reductive last year and the wines did not catch the right flavour. Apparently, this year an assistant winemaker from Sula had joined them for a short while. Despite the instructions to the contrary, he dared to make a batch with less reductive technique.

When the tastings were being done, wine from that batch was found more suitable, and rest is history. The fact could not be ascertained but next couple of vintages might confirm what is merely a conjecture today.

'We are also putting more emphasis on white wine quality which is about to be released.' They had entered some white wine label too but that did not get an award.

Progressive nature of the company can be gauged from the fact that when other producers were dithering and sitting on the fence, Seagram's had entered several labels of Jacob's Creek in London months ago. It came as no surprise to Rukn that 8 of their Australian labels judged in London had won medals.

'I had met Robert Joseph last year and we knew that a competition organised by him would be of international class and according to our normal policy, we had decided to submit samples long time ago, even though we were a year old in Indian wines.'

Understandably, Rukn Luthra and the whole team at Seagram's must be very pleased with Seagram's Nine Hills Shiraz also winning a Seal of Approval.

Rukn is fully aware that despite winning the coveted title of Best Indian Wine, the wine had won but a Bronze. 'We have a long way to go. But we are working hard to bring our quality to higher levels,' he concluded.

There may not be a Seagram's Nine Hills from the next vintage. Seagram's India announced yesterday a change in their corporate name from Seagram's India to Pernod Ricard India Pvt Ltd. Surely, they would substitute the pre-fix with the next vintage. Nine Hills, of course, should be as permanent as the nine hills that surround Nashik, where their winery is located.

Subhash Arora
December 23, 2007

       

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